My Ad runs in the Sun Herald, chosen by group of panelists
by Scott King on Jun.15, 2009, under Design
The Sun Herald asked my work to come up with a 1/4 page advertisement to “re-brand and re-market” Australia. We literally only had a few hours, and I spent perhaps 30minutes on my few ideas. It was reworked by one of our creatives and the finished product was selected by a panel of judges as a finalist. Here is the ad as it appeared in the Sun Herald.

Some other ideas that didnt make the cut, these are rough concepts by no means polished executions:

Tag line: “Obsessively Australian”

Tag line: “Obsessively Australian”
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